Bringing the advantages of new technologies to traditional business models is a hallmark of Kinetic, founded by Harbert alumnus Jay Brandrup. In this podcast, he discusses the value of flexibility in business and the importance of balance in work and life.

When he began his business in the mid-1990s, he said, a lot of business people thought the internet was a fad. That was a lot to overcome, but he learned that even if you’re starting out in tough times, that’s not a bad thing because it forces you to build a business model that works in tough times.

Brandrup, an honors graduate in Finance, serves on the Harbert College of Business Advisory Council.

View the transcript for this episode.